Amazon KDP Niche List
Check any Amazon KDP niche before you publish in it: how many copies the top books sell, which categories they are shelved in, and what each copy of yours would earn. Plus a starter list of low-content niche ideas.
- Estimate demand from the Best Sellers Rank
- Find the categories competitors use
- Work out the royalty per copy
Is Anyone Buying?
Put the Best Sellers Rank of the top books in a niche into the sales calculator to see how many copies each sells a day.
Where Are They Shelved?
Look up the category paths the top books sit in with the category finder, and check the Best Seller list of each.
Does Each Copy Pay?
Enter your page count, ink and price into the royalty calculator to see the printing cost and what KDP pays you per copy.
How to Check a KDP Niche in Three Steps
A niche is worth publishing in when readers are buying, the books already there can be beaten, and each copy leaves you a margin. All three can be checked with free tools before you design a single page.
1. Is anyone buying?
Search Amazon for the niche and open the first page of results. Every book has a Best Sellers Rank on its product page; put the ranks of the top ten into the KDP sales calculator to see roughly how many copies each sells a day. If only one or two books sell and the rest barely move, demand is thin. If most of the page sells steadily, readers are there.
2. Can a new book compete?
Look at what those sellers have in common: the number of reviews, the cover quality, the page count, the price. A niche where the top books have thousands of reviews and polished covers is hard to enter. One where steady sellers have few reviews, plain covers or thin interiors is an opening, as long as your book is clearly better. Use the category finder to see the category paths those books are shelved in, and look at the Best Seller list of each.
3. Does each copy pay?
Low-content books usually sell at modest prices, so the margin decides whether a niche is worth your time. Enter your page count, ink and price into the KDP royalty calculator: color interiors cost far more to print than black ink, and on Amazon.com a paperback priced under $9.99 earns a 50% royalty rather than 60%.
Low-Content Niche Ideas to Research
A starting list, grouped by the kind of book. None of these is a recommendation on its own: run each one through the three checks above, then narrow it down to a specific audience.
| Book type | Niche ideas |
|---|---|
| Journals | gratitude, prayer, dream, fitness, food and diet, travel, reading log, pregnancy, grief, recovery |
| Planners | budget, meal, wedding, teacher, homeschool, habit tracker, small business, content calendar |
| Logbooks | password, blood pressure, medication, fishing, hunting, gardening, car maintenance, visitor book |
| Activity books | word search, sudoku, crosswords, mazes, dot to dot, spot the difference, large print puzzles |
| Coloring books | mandalas, animals, flowers, cozy scenes, seasonal holidays, quotes, coloring for toddlers |
| Kids' workbooks | handwriting practice, tracing letters, first numbers, scissor skills, sight words |
| Notebooks | sketchbooks, dot grid, music manuscript paper, graph paper, recipe books, composition notebooks |
The broad idea is only the start. «Journal» is crowded; «gratitude journal for new moms» or «fishing log for fly fishing» names the reader, and a book that names its reader is easier to find and easier to buy.
From Niche to Book
- Pick an interior from the free interior templates for journals, planners, activity and coloring books.
- Work out the spine and cover size for your page count with the KDP cover size calculator.
- Fill your seven keyword boxes with the phrases your buyers search for, using the keyword organizer.
Niche Research FAQ
What is a low-content book?
A book whose pages are mostly a repeated layout rather than written text: journals, planners, logbooks, notebooks, puzzle and coloring books. The value is in the design, the structure and how well it fits one kind of buyer.
How many books should I publish in one niche?
Start with one and watch its rank. If it sells, variations for the same reader, such as a different cover style, size or theme, are cheaper to make than a new niche and help each other get found.
Is a niche with many books a bad sign?
Not by itself. Many books usually means buyers are there. What matters is whether new and modest books in the niche still sell, which the sales calculator shows you from their ranks.
